Generating interaction among users with this forum for football-lovers.
app
android
sports
user research
the lowdown
This project arrived from a group of entrepreneurs who want to create a start-up with the technological requirement of an application that consists of a forum for communication between users centred above all on sports, and especially football.
the challenge
The application needed to be ready to work in Nigeria, which meant that we were going to work in a market that was previously unknown to us. It was very important to study this point, because decisions regarding what platforms it was going to be available on as well as good user research depend on understanding the app’s users.